There are so many different ways to market your business. There are so many
choices that you could spend the next 6 months getting ready to get started
instead of just starting now. Don't fall into the trap of becoming a "jack of
all trades, but master of none".
Think about the plate-spinner at the circus. Do you remember the guy who could
spin 5 plates on sticks balanced all over his body? One on the bridge of his
nose, one on his chin, one in each hand, one in his toes... you remember the
guy. Think back to how he first walked out on stage...with no plates at all.
Did he immediately start spinning all five plates? No. He very carefully
started each single plate - gently placing it atop the stick and slowly moving
it to where it would stay and balance. You couldn't help but hold your breath
as you watched. Once that one plate was spinning perfectly, then he would
ever-so-carefully begin the next one, and then the next, until he had all the
plates silently spinning in perfection. Then the wild applause would begin!
That is exactly how you have to treat your business. Each marketing method you
do is like a plate. You can really only focus on one thing at a time until you
master that particular marketing method. Then, and only then, can you add
In Coastal we are very fortunate to have advertising partners who advertise for
you and take all the guess work out of marketing. Having them doing the
marketing for you frees up your time and effort so you can spend it on really
connecting with your prospects. Understanding marketing and learning to be good
at it takes time. With these partnerships, you can jump into business
immediately and get all the prospects you want just by purchasing whatever
amount of leads you want. No marketing experience necessary!
Until you have perfected calling purchased leads, you really shouldn't even be
peeking at other marketing methods. It will become a distraction to your focus
and keep you from truly mastering prospecting. It takes time and money to get
good generating your own leads, and it can really hamper your business
If you have not yet achieved success with calling purchased leads, please do
yourself (and your business) a huge favor and click
to go back to the Business Training page now, and contact your
Director to help you get your focus back on track.
For those of you who feel you have perfected purchased leads, and are ready to
start spinning a new "plate", please click below -
These alternative methods are for those who have already
mastered their first "plate", and are ready to add to their marketing efforts.
You will notice that these links are not yet clickable... that's because we
will be covering each of these methods on the Alternative Marketing Methods
call on Thursdays. As we cover each topic, it will become a clickable link with
complete info and audio training. So check back often! :-)
Trade Shows & Seminars
Creative Marketing Methods
(no money marketing)
Warm Market Magic